The role of music, sound effects & speech on absorption in a film: The congruence-associationist model of media cognition

Authors

  • Annabel J. Cohen University of Prince Edward Island, 550 University Ave., Charlottetown, PE C1A 4P3, Canada
  • Kelti MacMillan University of Prince Edward Island, 550 University Ave., Charlottetown, PE C1A 4P3, Canada
  • Robert Drew University of Prince Edward Island, 550 University Ave., Charlottetown, PE C1A 4P3, Canada

Keywords:

Absorption, Cognitive systems, Mathematical models, Congruence-Association Model, Media cognition, Sound effects

Abstract

The contribution of soundtracks that represents only one domain, speech, sound effects, and music to absorption or engagement of an audience in a story is discussed. Congruence-Association Model (C-A M) assumes that the audience's goal is to create a meaningful story from the material of the film that include scenes, text, music, effects, and speech. At lower level of analysis, the information in the distinct channels is analyzed for meaning and structures, where some information leaks upward to long-term memory which then provides inference about the narrative. The principle of association aggregates meaning for the five channels, and the principle of Congruence accounts for impact of shared structural features across channels. Judgement of realism and quality provide measures of control to assure that absorption judgments are based on a sense of general professionalism of the production.

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Published

2006-09-01

How to Cite

1.
Cohen AJ, MacMillan K, Drew R. The role of music, sound effects & speech on absorption in a film: The congruence-associationist model of media cognition. Canadian Acoustics [Internet]. 2006 Sep. 1 [cited 2021 Jul. 25];34(3):40-1. Available from: https://jcaa.caa-aca.ca/index.php/jcaa/article/view/1812

Issue

Section

Proceedings of the Acoustics Week in Canada

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